Authenticity
Products you cantrust, sourced only from authorized suppliers.
About
A Legacy of Radiance, a Promise of Quality
Welcome to The Pretty Picks, your trusted destination for skincare that celebrates authenticity, inclusivity, and confidence. Proudly operated under Gulf Radiance in the UAE, The Pretty Picks was born from a single belief: every individual deserves access to beauty products they can trust—products that are as unique and genuine as they are.
Our Story: Beauty Beyond Borders
Founded by Misbah Irshad,The Pretty Picks began as a personal journey. With a passion for skincare and a vision to create a brand where every product is chosen with care and intention, Misbah wanted to bring global beauty essentials to a place where they are accessible, authentic, and reliable. Her commitment is to make the best of skincare from around the world accessible here in the UAE, celebrating diversity and empowering every individual's beauty journey.
— Misbah Irshad, Founder
"I wanted to create a space where everyone feels valued and empowered on their skincare journey — a place where beauty goes beyond borders and inspires confidence."
Transparency
Clear, honest product information so you can shop with confidence.
Empowerment
Skincare that supports self-care, confidence, and individuality
Quality
An unwavering commitment to high standards, ensuring each product is genuine and effective
Curated Collections, Trusted Quality
At The Pretty Picks, we're dedicated to more than just skincare; we're committed to bringing you products that support every aspect of your beauty journey. From the rejuvenating glow of Korean skincare to the minimalist purity of Japanese formulas and effective Western innovations, each collection is crafted to address your skin's unique needs.
"Every product at The Pretty Picks is selected with care and integrity—because your skin deserves the best."
Why Choose The Pretty Picks?
When you choose The Pretty Picks, you’re choosing a brand that sees and celebrates you. We view every customer as part of our extended family, and we’re dedicated to making each part of your experience, from product selection to delivery, personal and uplifting.
“In a world full of options, we’re honored to be your trusted choice for quality skincare that uplifts, inspires, and celebrates you.”
A Message from Our Founder
“At The Pretty Picks, I’ve poured my passion for skincare and my commitment to quality into every product we offer. Here, you are seen, valued, and celebrated.”
— Misbah Irshad, Founder